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Marketing Science News & Advice

The Latest B2B Content Marketing Insights for Science and Industry

Virtual Events for Science and Engineering

Andy Henton joins the podcast to discuss Sales and Marketing strategy and integration when reporting on data from virtual scientific events.

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Salesforce for Life Sciences and Healthcare

Ricky Lowe is a leading Salesforce Architect. In the Podcast, we talk about Salesforce applications in Life Sciences, Healthcare and Engineering...

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Diary of a Marketer - How to run a podcast

A “Minor” problem was that I didn’t know the first thing about microphones, gain, audio software, normalisation, equalising etc.

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B2B Demand Generation for Science, Engineering and Healthcare

A growth mindset leader and the CEO of Refine Labs. Chris Walker talks us through B2B Demand Generation and what Science can learn from the SaaS...

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Running a Life Science Marketing Agency

Debra Harrsch is CEO of Brandwidth Solutions, a B2B marketing firm specializing in Life Sciences and Clinical Diagnostics. Listen to the Marketing...

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B2B Google Ads Strategy

Matt's Analytical Chemistry background gives him the perfect mindset for data analysis in both Organic and Paid Search. He is currently the head of...

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B2B Marketing Strategy for SMEs

Alex Cairns and Dr. Ian Birkby discuss levelling the playing field online and the key considerations for strategic B2B marketing for science,...

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Marketing Scientific Products

Randy Byrne runs a B2B marketing consultancy specialising in scientific products and services. Below is the adapted transcript from the Marketing...

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Marketing Science Matters

Paul McCabe is the CEO of the McCabe Group, specializing in strategic marketing and program execution that goes well beyond traditional channels.

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