Google Ads Management For Scientists

Google Ads Mangement

Request Information

Managing a Google Ads campaign is a challenge. Without a well thought out strategy and implementation plan it can quickly become a money drain. Effective Google Ads management is a fulltime job. At AZoNetwork we take the stress of running your day to day Google Ads campaigns off your desk.

Step 1:

Keyword Research and Planning (from Experimentation)

  • Test your audience – We utilise the latest tools to determine your audience.
  • Align your value proposition – We align your offering with the searcher’s intent.
  • A/B testing – We test each Ad to ensure you are getting the best possible results.

Step 2:

Optimization

  • Structure – We manage the Ad groups to ensure consistency and clarity.
  • Strategic bid management – We set the initial bids and manage the bids as the Ad groups run.
  • Competition – We run extensive keyword benchmarking to define the competition for each keyword. This allows us to optimize each keyword.

Step 3:

Growth

  • Remarketing – Once the traffic is flowing, we set up remarketing campaigns designed to expose new prospects to your brand and offering.

Send us an Email

If you’d like to know more, request information on pricing or provide us with feedback, we’d like to hear from you.