AZoIntel 4.0: Data Analytics for Science Book A Demo

Lead Generation Posts

The Latest B2B Content Marketing Insights for Science and Industry

Lead Scoring - How to manage your leads effectively

Effectively manage your leads in order to increase your close rates and more prosperous build a more sales and marketing process.

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Engineering Marketing Insights in 2021

Michele Nichols, President of Launch Team Inc, joins the podcast to discuss engineering marketing trends in 2020 and 2021. She also provides some tips...

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B2B Demand Generation for Science, Engineering and Healthcare

A growth mindset leader and the CEO of Refine Labs. Chris Walker talks us through B2B Demand Generation and what Science can learn from the SaaS...

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Google Ads for Science

Digital Marketers and Scientists share a lot of transferable skills. Matt Rafferty talks us through the importance of keyword strategy and the search...

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5 Tips to Maximize your Tradeshow Spend

Tradeshows are one of the most effective Marketing tactics. In the run up to Pittcon, Marian Nardozzi gives us 5 tips to make the most of your...

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How does Facebook use my data? A Scientists Guide

Facebook has over 2.60 Billion users in 2020, but what makes them so valuable? Find out how Facebook uses your data to make over $21.22Bn in one...

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Measuring ROI on Lead Generation

Analyzing the ROI of your lead generation activities is essential. Learn how to calculate how effective each channel is.

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How Lead Nurturing Accelerates the Sales Process

Discover how lead nurturing accelerates the sales process. 50% of your leads are not ready to buy yet. Useful, timely content helps your bottom line.

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Lead Generation - How to Follow up

Master the art of following up with precious leads. Identify the differences between Marketing and Sales Qualified Leads (MQLs and SQLs). Only 3% of...

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