Content Marketing Posts

The Latest B2B Content Marketing Insights for Science and Industry

How to generate leads by providing free content

This post looks at how providing your best piece of free content can significantly increase the amount of readers that enter your sales funnel.

Read More

Call Tracking and the Customer Journey

This is the second part of this interview, in which we go in-depth on the customer journey, sales and marketing metrics, and the value call tracking...

Read More

Diary of a Marketer - How to run a podcast

A “Minor” problem was that I didn’t know the first thing about microphones, gain, audio software, normalisation, equalising etc.

Read More

Marketing from Home

Still in pyjamas. Headphones glued to your head? Forgotten to brush your teeth? What day is it? Time to find your rhythm when working from home...

Read More

Developing a Product Launch Strategy from Your Desk

We discuss key channels which scientific marketers can leverage to take back control and launch a new product without even leaving their desk.

Read More

3 Tactics for Improving your Life Science Content Marketing

This article discusses three key tactics for life science content marketing.

Read More

Marketing Science Behind Blogging: How to Write Scientific Blog Posts

The marketing science behind blogging often goes overlooked. This article acts as a guide to writing blogs based on sound science.

Read More

Marketing Science in 2020

2020 is set to be another big year for marketing science and here is a look at what AZoNetwork has in store.

Read More

Why would you trust AZoNetwork to write your online scientific content?

This article aims to address why we feel confident that we can write about your science for an online audience.

Read More