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Analytics Posts

The Latest B2B Content Marketing Insights for Science and Industry

Automating your Webinar Reporting & Analytics

Automate your Webinar Reporting & Analytics to get a complete picture of your webinar data and a better understanding of your audience with AZoIntel's...

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What are Semantically Related Terms?

Learn what semantically related terms are and how they can impact your SEO rankings.

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Content Marketing ROI

Quickly and effectively turn insight into action with AZoIntel to get the best content marketing ROI. AZoIntel is the leading marketing analytics...

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Tracking your marketing and proving ROI with AZoIntel 4.0

AZoIntel 4.0, our in-house analytics platform paves the way for scientific marketers to make data-driven marketing decisions & quickly showcase the...

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Call Tracking and the Customer Journey

This is the second part of this interview, in which we go in-depth on the customer journey, sales and marketing metrics, and the value call tracking...

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Google Analytics - Key Marketing Metrics

A guide to the key Google Analytics metrics for the busy marketer. Includes a video guide and actionable points.

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Science of Analysis

AZoIntel was originally developed as a demonstrative tool to show the power of engagement and visitor analytics across our vast network of owned...

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The Benefits of CRM Data Management

We spoke to Ricky Lowe, CEO of Kumos Consulting about how integrating CRM tools can help prove ROI at all points in the customer journey.

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Working Together to Win: AZoIntel Integrates with Hubspot CRM

CRM integration with analytical tools is crucial for fast and efficient lead nurturing and processing. Sarah Campagna tells us more.

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