Sara Stella Lattanzio joined Danny to discuss B2B branding in the latest episode of the Marketing Science Podcast.
Packed full of great tips for marketers throughout, Sara not only passionately talks about the importance of B2B branding but also shares her experiences of managing a full company rebrand.
- B2B Branding
- Difference between a brand refresh and a full rebrand
- When is it time for a rebrand?
- How to manage a company rebrand
- Redeveloping your website
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