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One Person Marketing Band

Episode 2, season 3 of the Marketing Science Podcast is all about being a one person marketing band.

Hal Collier, lead marketer at International Gas Detectors, joined Franky to discuss how he has grown the marketing department from the ground up. Hal also touches on the challenges of being a one person marketing band. Listen below.

Main Topics

  • SEO strategy
  • Growing brand awareness
  • Social media strategy (with a focus on LinkedIn)
  • Educational content
  • Marketing tools

Relevant Resources

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Want to be on the Marketing Science Podcast? We are always looking for guests who can share an interesting story and value to our listeners. If that sounds like you, then get in touch by contacting Danny on LinkedIn.

Posted by Danny Layzell

After growing up in the Ribble Valley, Danny has spent much of his professional career working in marketing & operations for international education. Danny is a chartered marketer with a degree in Politics and a level 6 diploma in Digital Marketing. Whilst working as a freelance digital marketer Danny was introduced to AZoNetwork. He joined the team in 2020. As well as digital and politics, Danny is passionate about most sports mainly rugby and cricket. He is also a life-long Manchester United fan and more recently became a Dallas Cowboy supporter! Travelling has become a real interest for Danny, and he dreams of travelling alongside the ‘Barmy Army’ (England cricket fans) in the future.  

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